AUCKLAND PERSONAL BRAND PHOTOGRAPHER
PERSONAL BRAND PHOTOGRAPHY in AUCKLAND
Personal branding photography for ambitious business owners who want to look polished, professional and unmistakably themselves online.
WHEN YOUR BUSINESS HAS EVOLVED BUT YOUR VISUALS HAVEN’T
You’re great at what you do. Your photos should make that obvious.
You’ve outgrown the old headshots, selfies and generic imagery that no longer reflect the quality of what you do.
Your branding photography should build trust before you’ve even said a word. Images that communicate who you are, what you do and why you’re worth choosing.
I create thoughtful, natural images that show your expertise and personality, so your online presence finally feels like you, at your best.
WHO IS PERSONAL BRANDING FOR?
THIS is FOR YOU if
You’re a service business professional, coach or consultant who has outgrown your current online presence. You cringe a little every time someone asks for your website.
Marketing feels hard, and you’re tired of cobbling everything together from DIY images, selfies and generic stock. You want someone who actually knows what they’re doing to take the reins, guide your creative direction and create a cohesive visual presence.
You feel awkward having your photo taken and you just want someone to tell you what to do with your hands and to ensure you only have one chin in your pictures.
You get that this is an investment in strategic branding, not just a couple of quick headshots. You also understand that once you’re able to show up consistently and professionally in your business this investment pays dividends!
PERSONAL BRANDING
PACKAGES and PRICING
01/ FOCUSED REFRESH
The Brand Essentials
$1850
A focused shoot for the business owner who needs a considered set of professional brand images to promote a single service offering.
Best for one core service offering or a limited marketing needs.
Individual session (1 person)
Single shoot location
Brand questionnaire to clarify your audience, identity and shoot goals
On-brand shot list, location and timeline planning
Styling, props and wardrobe guidance
A relaxed shoot with posing direction, so you’re never left wondering what to do with your hands
Guide showing you exactly how & where to use your photos
Curated gallery of enough on-brand photos to refresh your website, press kit and headshots
02/ MOST POPULAR. VERSATILE IMAGE LIBRARY
The Signature Brand Experience
$2250
A strategically planned shoot that gives you more ways to show what you do, who you help and what makes you different.
Ideal when you have several services, you want to re-do your website, or need a consistent supply of images for your business.
Everything from The Brand Essentials package PLUS:
A strategically aligned, custom shoot plan, structured by ‘scene’ so you know exactly what we’re shooting and why
Add a second on brand location
Show your service in action (not just yourself) by including behind the scenes peeks or “interaction scenes” between you and a client or a team member
A larger, curated library of on-brand images that helps you tell your unique story across your website, socials, marketing, press kit, speaker bio and blog (expect 120+ images)
03/ COMPLEX STORIES OR MORE PEOPLE
Extended Branding Service
From $3200
Bespoke brand shoot when you need more than the signature session for a bigger campaign, a more complex story, multiple locations, or additional people and products.
Full creative development and custom scene-based shoot plan tailored for larger or more complex shoots across multiple locations
Multiple locations selected to fit the brand and deliver the story
Include additional team members, clients or products
Comprehensive curated library of images that will see you through a year of campaign and social media imagery as well as website, marketing, blog and press kit updates (image count varies depending on brief)
Full details and pricing quoted to brief
OPTIONAL ADD ONS TO ANY PACKAGE:
PROFESSIONAL HAIR AND MAKEUP WITH MY TRUSTED MAKEUP ARTIST GREER MELROSE (STARTS AT $390)
LOCATION HIRE IS ADDITIONAL TO ANY PACKAGE (PRICES VARY DEPENDING ON LOCATION)
Take it from them…
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"What sets Aimee apart is that she's not just a photographer—she genuinely understands branding and marketing. She was instrumental in helping me put together the brief itself, asking the right questions about how I wanted to show up, where the images would be used, and what story I was trying to tell. If you're looking for a personal branding photographer in Auckland who combines technical skill with genuine brand strategy and a relaxed, collaborative approach, I highly recommend Aimee."
Mahsa Marks, Strategist and Coach
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![Smiling woman bounds along an open balcony in a light lilac coloured dress. She looks carefree and enthusiastic.]()
"Aimee's experience and resources set you up for success. Importantly, I felt heard and understood. The shoot itself was relaxed and fun. It's always going to be a step out of your comfort zone, but Aimee was encouraging, highly professional, and empathetic throughout. Above all, Aimee's images are everything I hoped for. She's such a talent! She turned things around in record time and delivered a phenomenal suite of images that capture a range of moods and moments."
Karina McHardy, Author & Founder of NeuroThrive
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![Profile photo for Auckland based business woman who is smiling while sitting at a table with a laptop and a notebook, on a porch with trees in the background.]()
“I was teary eyed with joy when I saw the sneak peeks, thank you for making my heart smile - I never see myself this way and often thought that I wasn't photogenic but the way you've captured me is just precious - grateful for your talent.”
Sheila, Health Coach, Wholesomeness NZ
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![Tall, casually dressed man makes a smoothie in a modern kitchen as part of his suite of branding images for a wellness and lifestyle brand.]()
"With a comprehensive background in marketing (corporate to SME) Aimee quickly understands the requirements to craft photos that align with your brand. She is adaptable and skilled and will not start a shoot until she clearly understands your end goals. Aimee, made it fun and easy to ‘snap’ some fabulous photos of me, including making me look pretty darn good (not an easy task – hehe). Naturally, I’d highly recommend Aimee for your next photo shoot."
Michael Griffith, founder of Epic Wellbeing
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![Two professional business women stand in a well lit urban laneway facing the camera with approachable and welcoming smiles.]()
"Aimee has been an incredible partner in supporting us at The Urban Advisory to develop our brand refresh collateral. We've had a series of sessions with her, building our library of content. Her photography is absolutely exquisite, but beyond that she also took the time to deeply understand what we were trying to achieve and what was important to us. We couldn't recommend her highly enough."
Dr Natalie Allen, co-founder of The Urban Advisory
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![Branding Photo for a smiling man with crossed arms, wearing a white shirt and dark coat, standing outdoors in an urban area with hanging lights and buildings in the background. Photographed in downtown Auckland by Aimee Glucina.]()
“Aimee was amazing to work with! Not only did she take some great shots, the shoot and her service before and after couldn't have been better. What's more, she's a lovely person to deal with. . . and that's important!”
Stu, Consultant & Founder of Mean Business
Hi! I’m Aimee
Great brand photography starts long before you step in front of my camera.
With a background in marketing, branding and psychology, I help you plan images around your business, your audience and where you’ll use them, so you end up with a cohesive library of photographs that’s easy to put to work.
On shoot day, expect plenty of guidance, a relaxed atmosphere and absolutely no expectation that you’ll know what to do. I’ll help you feel at ease, look professional and still look unmistakably yourself.
AS SEEN IN
HOW IT WORKS
The PROCESS
We start with a strategy deep dive to uncover your marketing goals, audience, and exactly what you need your images to do for your business.
Drawing on my marketing background and years of photography experience I then handle the creative direction and the shoot-day plan.
01/ MAP THE STRATEGY
You’ll get full guidance on wardrobe, locations and what to expect. Plus access to one of the best hair and makeup artists.
By shoot day you’ll know exactly what to expect and what to bring. I’ll guide you through a shoot designed to beat camera anxiety, directing everything so that you can genuinely relax and enjoy it.
02/ STRESS FREE PREP & SHOOT
About 2 weeks later your gallery of images is delivered, beautifully edited and ready to work hard across your website, social media, and marketing.
You’ll also gain access to my best tips on using your new images for immediate business momentum.
03/ YOUR IMAGES ARE READY TO WORK
WHEN A FULL BRAND SESSION IS MORE THAN YOU NEED
WHAT IF I JUST NEED A HEADSHOT?
Got questions?
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Headshots give you a professional portrait for LinkedIn, a speaking engagement or a book jacket.
Personal brand photography goes further, combining portraits with lifestyle, working and behind-the-scenes images that show who you are and what it's like to work with you.
Every Personal Branding session includes headshots, but a Headshot session doesn't include the wider range of brand imagery.
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It comes down to what you need your photos to do. If you mainly need a fresh professional portrait, a headshot-focused session may be all you need.
If you're building or refreshing your business brand, a full personal branding session gives you a wider range of images for your website, marketing and other business needs.
Not sure which Personal Brand Package is right for the phase your business is in? Get in touch and tell me what you're working towards. I'll help you work out the best fit.
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Depending on the session package you choose, you’ll get 60-100+ curated, on-brand images to use across your marketing mix.
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Depending on the package you choose your session could range from two hours to a full day (that’s 4-6 hours).
That time invested will result in months worth of images to use, ensuring you’re not forced to recycle the same tired headshot.
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Absolutely. You don't need to know how to pose or perform for the camera. I'll guide you through natural movement and posing throughout the shoot, so you can relax and look like yourself.
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You'll receive a detailed prep guide with wardrobe advice and ideas to help you choose outfits that suit your brand.
I'll help you work through your options and decide what will photograph best.
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That depends on your brand and the images you need.
We might shoot at your workplace, outdoors, in a hired location or at my home. I'll help you choose the setting that best suits your goals and budget.
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Yes. Alongside photography, I offer separate brand strategy sessions drawing on my background in marketing and branding. I can help clarify your positioning, refine your offer and identify improvements to your website.
Explore Brand Strategy Sessions here.
Explore my Blog
IF YOUR WORK IS BETTER THAN YOU CURRENT BRANDING REFLECTS