STRATEGY SESSIONS

Support for Creative Business Owners

The Brand Positioning Intensive

A 90-minute 1:1 strategy session to clarify your messaging, sharpen your offer, and fix what’s not converting.

For coaches, consultants and service business owners who are done overthinking their brand and want a clear, confident way to stand out and sell.

You run a service-based business and want help figuring out how to make your offering irresistible to the people you want to work with.
- Pinpoint what’s holding your brand back
  (and why your current messaging isn’t converting)
- Define the values driving your business
  so your brand actually feels like you and attracts the right people
- Get crystal clear on your ideal client
  and reposition your offer around what they actually care about and will pay for
- Identify your unique point of view
  so you’re not blending in with everyone else in your industry
- Refine your core messaging
  into something clear, credible, and easy to sell with
- Walk away with a clear positioning direction
  you can confidently apply across your website, content, and marketing
- Visual branding (logos, colours, fonts, website design)
  → this is about strategy first. Book a design expert later. Your visuals will make far more sense once this is nailed.
- Brand photography
  → available separately with me when you’re ready to bring your brand to life visually.
- Complete a short pre-session audit so we can skip the fluff and get straight to what matters
- 90-minute 1:1 strategy session (Zoom or in-person if in Auckland)
- Post-session action plan delivered via email so you know exactly what to do next

$750

INQUIRE FOR DATES

Why work with me?

I’m just a photographer after all, right?

As a brand photographer and former marketer, I connect the dots between visuals and messaging. Which means the entrepreneurs I help can boost their presence, attract dream clients, and confidently charge their worth.

Brand positioning coaching isn’t my side hustle, it’s an extension of everything I already do: helping creative people show up with clarity, confidence, and direction.

I have a decade of experience shaping large and small brands. Add to that a degree in psychology and my work as a photographer and you’ve got a perfect recipe for brand positioning insight.

I'm ready to book, let's go!

Coaching for Photographers

The Photographer Growth Intensive

A 90-minute 1:1 strategy session to refine your portfolio, strengthen your positioning, and give you a clear path forward as a photographer.

- Honest portfolio review
  Clear, constructive feedback on what’s working, what’s weakening your work, and what to refine to attract better clients
- Identify your strengths and style direction
  So you can stop second-guessing and start leaning into what actually sets you apart
- Define your ideal client and niche
  (without boxing yourself in or copying what everyone else is doing)
- Position your work to attract higher-value clients
  Including how to shift perception from “just another photographer” to something more considered
- Guidance on pivoting into brand photography (if relevant)
  What to focus on, what to avoid, and how to bridge the gap without confusing your audience
- Practical next steps to move forward
  So you leave knowing exactly what to refine, shoot, or change next
- Technical photography training
  (camera settings, lighting setups, editing tutorials etc.)
- Ongoing mentorship
  This is a focused, high-impact strategy session, not a long-term programme
- Done-for-you branding or website design
- Submit your portfolio and complete a short pre-session audit
- 90-minute 1:1 strategy session (Zoom or in-person in Auckland)
- Post-session action plan delivered via email with clear, prioritised next steps

$495

INQUIRE FOR DATES

Testimonials

Jennifer Thomas

“Aimee is wonderfully supportive during this journey”

"The Authentic Storyteller is an outstanding course which covers elements such as lighting and composition in depth and also provides you with a framework for understanding what motivates you, helping you to discover your own unique voice. Aimee is wonderfully supportive during this journey. I fully recommend this course if you want to take impactful storytelling photos."

Jennifer Thomas, lifestyle photographer

Ali Vbras

“the absolute best part was the one on one feedback”

"The course materials were great... yet the absolute best part was the one on one feedback. Aimee did not sugar coat feedback, which I absolutely appreciate. She also often responded with short video clips of herself editing and responding to our images and questions. I have never before experienced that in a course and the personalization was incredible."

Ali Vbras, lifestyle photographer

Jess Worrall

“The Authentic Storyteller was an absolutely amazing course”

"The Authentic Storyteller was an absolutely amazing course. I learned heaps about the elements of good storytelling as well as light and composition. It definitely improved the way I shoot and I keep going back to the materials. I highly recommend this course!"

Jess Worrall, Melbourne Newborn & Family Photographer

Fiona Garrivan

“I highly recommend a mentoring session with Aimee for anyone wanting to take their photography to the next level.”

"Aimee has an easy manner and is generous with her time and knowledge. The session was completely personalised to me allowing me to focus on the areas I would like to improve.

I highly recommend a mentoring session with Aimee for anyone wanting to take their photography to the next level."

Fiona Garrivan

Melissa Jackson