Your photos are ready. Now what should do with them?
Having so many new photos is amazing but, lets be honest, knowing what to do with them can be a touch overwhelming!
Let me help you with that.
Where your photos can work hardest for you.
Let’s talk ROI baby!
You didn’t invest in a personal brand session just to have your photos languish on a hard drive. You invested in business assets. Use them everywhere your brand exists - thats how your photos start working for you.
PROFILE PICTURES & COVERS
Refresh your LinkedIn, Instagram, Facebook and TikTok covers.
Don’t forget places like Pinterest and your Youtube thumbnail or Podcast cover if you have them.
Add an email footer with your headshot, contact details and a link to your website.
Where else do you have a headshot or profile pic? Update it!
CONTENT MARKETING & SOCIALS
Use your new photos to populate your email campaigns and blog posts.
If you write for industry publications send a selection of your favourite images to go with your article - Press and Magazines are always grateful for image content they don’t have to pay for.
Make simple, reusable Canva templates for social media posts/reels and resize them to work across multiple platforms. Then just drop in new pics for every post.
Your socials just became super consistent and polished.
YOUR WEBSITE
You don’t need to start over. Just refresh.
Swap out any generic stock you’re using with your new brand photos.
Add different portraits to your About Page, Home Page, and any About Me blocks you have across the site.
Make sure every service page or landing page has at least one image of you, as well as images that connect with or show the service you’re selling. These don’t all have to be portraits. Those details, close ups and vignettes we shot are ideal filler images for service and landing pages.
helpful tools
Resources & Freebies
CANVA TEMPLATES
Add consistency and remove stress with these free drag and drop Canva templates for your socials.
BOOK A CALL
Still unsure how to articulate your brand positioning or get clear on your ideal client profile? Or just need some extra help figuring out where to put your photos to support your brand? No worries. Book a call and we can come up with a plan together.
SUPERCHARGE YOUR CONTENT GUIDE
Grab this free PDF outlining how to maximise your photos. It includes best practice for social media platforms, advice on SEO and image compression for your website and a list of my favourite tools.
one final note
Thanks so much for trusting me to create these images for your brand. I truly believe a cohesive and powerful set of brand photos is the key to raising your visibility and making waves in your industry. I can’t wait to see where these take you.
If you have any questions about how to use them or you feel ready for a refresh sometime please reach out. I’d love to help you!
